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May 7, 2008
Forget shopping, conserve
By Derek Larson
Americans rank among the world’s worst energy hogs, consuming roughly double the amount per capita of residents of other nations enjoying a similar standard of living.
This is due in part to the size of our country and a relatively low population density. But it also reflects an apparent inability to invest in efficiency, control waste, or respond to shortages with anything other than demands for increased production.
However, as oil hit $120 per barrel this week, signs that Americans are changing their habits have begun to emerge. Sales of large trucks are down, while smaller, more fuel-efficient cars are hot again. People are driving less and looking to save energy at home. Polls reflect growing anxiety about energy security and household budgets.
Gas prices alone are helping Americans attempt something they haven’t done since the 1970s: seriously try to use less energy. During the 1973 oil crisis Americans responded to exploding energy costs with imagination. Gas prices high? Join a car pool and reduce the speed limit to save fuel. Electricity skyrocketing? Shut down commercial lights at night. Fuel oil too dear? Turn down the thermostats in public buildings. Many of these changes became permanent.
When a second oil crisis hit in the wake of the Iranian revolution in 1979, the price of crude oil shot to a record that was not matched until March. The easy changes had already been made, so when Jimmy Carter spoke about energy conservation he wore a sweater, sat in front of a fireplace, and told us “There is simply no way to avoid sacrifice.” But few made the sacrifices he called for and some believe that speech cost him reelection.
Not long after Ronald Reagan was elected oil prices plummeted and remained low for 20 years. We became accustomed once again to cheap energy, gorged ourselves on SUVs and McMansions, and turned our backs on those who warned it could not last. When the price of gas shot up on Sept. 12, 2001, President Bush did not tell us there was no way to avoid sacrifice; he told us to go shopping. Detroit offered interest-free loans on SUVs and soon we were rolling again. But it could not last.
Today gas prices are pushing $4 a gallon on the West Coast and may hit $5 this summer. Public faith in the Bush administration’s energy strategy, which emphasizes production increases, is low; 66.5 percent rated his performance on energy “poor” in a March Gallup Poll. The same poll found 82 percent of Americans worried about the cost of energy, and a solid majority — 61 percent — thought that conservation by consumers was the best way to address the problem.
What remains to be seen is not whether we can learn to conserve energy again, but whether we are willing to try. Recent evidence from Alaska suggests we are.
An avalanche tore out the transmission lines connecting the capitol city of Juneau to its hydroelectric energy source last month, creating an instant energy crisis as the city shifted to diesel backup generators. The cost of fuel has driven the electric rate to 54 cents per kilowatt hour, or almost seven times what most Minnesotans pay. Local stores quickly sold out of compact florescent light bulbs, clothes pins, and even lamp oil. Almost immediately consumption dropped by 35 percent and has stayed low since largely through voluntary conservation measures.
Though the lines will eventually be restored, many residents are saying their new habits are here to stay — and will save them money even after the rates return to normal.
The reality is that we are nearing the end of the era of cheap energy. Whether it’s due to growing demand, shortages in supply, or some sort of carbon tax, prices are trending upward. We can respond by wringing our hands and cursing the oil companies, or we can chose to take action by wasting less.
The residents of Juneau have shown us it can be done without major sacrifices. Those of us who remember the 1970s also know it’s possible to cut back when you have to. As the price of gas approaches $5 this summer and electric rates continue to climb, here is hoping Americans respond by doing something other than going shopping this time.
